Table of Contents
  Chapter 1: The Revolution Is Just Beginning
  Chapter 2: E-commerce Business Models and Concepts
  Chapter 3: E-commerce Infrastructure: The Internet, Web, and Mobile Platform
  Chapter 4: Building an E-commerce Presence: Websites, Mobile Sites, and Apps
  Chapter 5: Online Security and Payment Systems
  Chapter 6: E-commerce Marketing and Advertising Concepts
   Chapter 7: Social, Mobile, and Local Marketing
 Chapter 8: Ethical, Social, and Political Issues in E-commerce
  Chapter 9: Online Retail and Services
  Chapter 10: Online Content and Media
  Chapter 11: Social Networks, Auctions, and Portals
  Chapter 12: B2B E-commerce: Supply Chain Management and Collaborative Commerce
  
 
Resources
Click on the links below or at the left to access more resources.
  
   Copyright © 2019 Kenneth C. Laudon and Carol G. Traver